RECENT LAUNCHES GCN to Launch Home Furnishings News Web Site McFadden Publications launched a robust new Web presence for its home furnishings magazine, HFN magazine, deploying many of GCN's differentiating features making it a vital resource for readers and a must-have for advertisers. >>more   Business Journals Relies on GCN to Launch Hot New Men's Retailing Web Site Business Journals recently unveiled a vital new Web presence for its men's retailing magazine, MR magazine, using GCN's expertise and a half-dozen of our tools to serve readers and drive new revenue to the bottom line. “The GCN team was a pleasure to work with. We felt like ours was their only job through virtually the whole process.” —Stu Nifoussi, Executive Vice President, Business Journals Inc.  >>more

News & Happenings GCN Launches Home Furnishings News Web Site GCN Builds Non-Stop Data Center GCN Client Wins Ozzie Award for "Best Web Site Design GCN Launches Three Enterprise Software Applications For Publishers GCN Forms Alliance With Leading Desktop Publishing Vendors >>For more news visit our news archive CALENDAR OF EVENTS ABM: The Business Information Imperative: Building Profit, Enhancing Value through Rich Data June 18, 2008 Scholastic, New York City   AABP Summer Conference 2008 June 19-21, 2008 The Mills House Hotel, Charleston, SC Visit us at the show!

print & online buyer’s guide

overview:
bg2go is the only end-to-end, directory management platform that can take data directly from your customers and prepare it for display both on the Internet and in your print directory. bg2go can also be fully-customized by your web team, giving you a truly custom solution at a shrink-wrapped price.

why choose bg2go?
Unlike costly, hosted directory or buyer’s guide solutions, bg2go doesn’t lock you into any long-term hosting or maintenance arrangements. Our application is completely self contained, and can be delivered to your company on a singe CD-ROM.

bg2go is self-service, allowing your customers to log in and update their listings—even purchase enhancements—24x7. Best of all, bg2go is designed so that it can be installed, maintained and hosted by your in-house team. You can change the look and feel to match your Web site, change the category structure, change pricing options, even add complex parametric data points, all without without any programming. Our unique output engine supports both QuarkXPress and Adobe InDesign, so no matter what platform you choose in the future, your investment in bg2go will be protected. No other directory platform offers this level of functionality at any price.

case study:
New Hampshire-based Helmers Publishing, Inc. launched two online directories using bg2go in the fall of 2005. Their outside Web consultant selected bg2go from a number of possible platforms, then implemented the directories online with little more than basic telephone support from GCN. In January 2006, Helmers produced their first printed directory using bg2go. The company’s production department used bg2go’s extensive style sheet capabilities to format and export data from their online directory into QuarkXPress.

 

FEATURES AND BENEFITS • Formats data for Adobe InDesign, XML and QuarkXPress • Supports three leading database engines, SQL Server, MySQL, and MS Access • Includes company and product directories • Built-in e-commerce for upsell purchases • Parametric data for detailed company and product searches • Self-service so companies can update their listings • Can be hosted by us, a third-party hosting company, or your Web servers • Can be managed by your in-house team • Integrates with your site’s look and feel • Low implementation cost

FAQS Does bg2go require your hosting environment? No, bg2go can be hosted by either your host environment or our first-class hosting facility based in Somerville, MA. Does bg2go have any hidden fees? No, it is shrink-wrapped. You decide if you want to renew an annual maintanence each year.

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